Fire Sale 2017 – Burning The Past

Remember last year when we dug into the storage space to do some spring-cleaning and we found something amazing… Boxes and boxes (literally a whole pallet) of the old lessons from the early days of the Game. Interviews with Mystery and other PUAs from the book. Neil’s in-field notes and original routines and strategies. Videos of actual PUAs teaching and performing their methods. It was amazing stuff. It was also way … Read More

Is Being Alone Bad For Your Health?

As a dating coach, the issue of loneliness is one that comes up a lot. The only remedy is a combination of getting out there, facing your fears, talking to new people, building memories, having adventures and cultivating friendships. That said, we don’t often talk about the subject of loneliness in detail. So, let’s stop ignoring this issue and take … Read More

How To Find A Great Wingman

THE POWER OF A GREAT WINGMAN Do you ever feel like you need a friend? A partner? Are you more motivated in a team? Do you enjoy buddy cop movies? Nothing can motivate you to up your Game like an excellent wingman. In the early days of the Game, we not only had a wingman, we had a whole team … Read More

Attracting Women: Your 5 Year Plan

neil strauss wife

YOUR LIFE TOMORROW: ATTRACTING WOMEN MORE THAN EVER When Neil Strauss wrote the book The Game, he didn’t have any idea where it would lead. Imagine if he’d had a detailed plan of action for attracting women… It’s time to make yours: Have you ever heard the story of how Tony Robbins and his team changed the way riflemen trained … Read More

Don’t Forget The Ending – And Other Social Storytelling Tips

Have you ever said to someone, “Oh yeah, I love that movie. It was awesome.” And that was it? You stopped. Did you know that every time you respond like that you’re wasting a potential opportunity for a romantic connection? A response to a topic as basic as movie preference is a fantastic place in conversation to build value and express … Read More

There Is No Such Thing As Day Game

When it comes to how to attract women, there is a lot of bad information out there. Today, I’d like to shed some light on two topics that come up regularly with students: 1. Approach Anxiety To deal with approach anxiety, try giving yourself a plan for the night. It’s one of the best practices you can put into effect. … Read More

Neil Strauss – The Game Has Changed

Letter to the PUA Community From The Desk of Neil Strauss Malibu, California Thursday January 28, 2016 From The Desk of Neil Strauss, Almost ten years ago, after reading The Game: Penetrating The Secret Society of Pickup Artists, a brilliant programmer living in San Francisco contacted me and asked if I was interested in helping people who’d read the book. … Read More

Dig Up Your Own Dirt

In interviews, journalists frequently ask me why I chose to work with this celebrity or that musician. The fact is that I’ve received scores more offers to ghost-write books than I’ve accepted. Many of these offers have been from artists and celebrities I greatly admired. And my decision to work with someone has usually come down to one question: Are … Read More

So Easy My Mother Could Do It

So, my mother has been asking random strangers whether they floss before they brush. Like dozens of them. And so far, no one has “busted” her on it, even though this opener has been all over television, in books, and on the Internet. It’s funny because she really wants to know the answer. She’s been asking waitresses, neighbors, and even … Read More

Be The Storyteller: Making Words Your Stock and Trade

Dear Stylelifers, I was flipping channels late one night and came across one of the most useful movies you can watch to improve your storytelling skills. And not just that, this classic old movie will help you realize that so many of the qualities you used to hide are actually the traits you should emphasize. Those traits will establish you … Read More